Allina Health tests waters for apps based on patient journeys

[Becker’s Hospital Review, June 4, 2019] When it comes to pregnancy apps, it’s a jungle out there. In November 2017, there were more than 318,000 digital health apps and counting, with 9 percent of those dedicated to women’s health and pregnancy, according to the latest available data from IQVIA Institute.

Minneapolis-based Allina Health recognized this need and developed an app free and open to the public called “Beginnings: Pregnancy, Birth & Beyond.” The Beginnings app aims to be a digital, clinically-based resource for expectant mothers. Becker’s caught up with Chris DuFresne, Allina Health’s director of digital experience, to discuss the Beginnings app and how it fits into Allina Health’s master plan for digital engagement. Read the whole story here.

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